Kelley blue book was founded 1926 when les kelley, a mechanic, build a car dealership and printed a price sheet to circulate to lenders. The internet and sites such as autotrader have certainly made the carselling process easier, but theres still a lot thats involved. If youre interested in a second opinion once youve checked kelley blue book, one of the best places to go is autotrader. Compare cargurus versus kelley blue book for ceo rating, overall culture score, and more on comparably. Usually, those who use one are also familiar with the other. Digital retailing with autotrader accelerates the carbuying experience car shoppers want from your dealership, and youll have a new avenue to connect with them and ultimately sell more cars. For followup information or additional data, please contact a member of the kelley blue book andor media relations teams. Used new a used b total 20% 64% b 1% 31% 11% 40% a 31% 1% 45% a letters indicate significant differences between groups at the 95% confidence interval. Kelley blue book trade in value autotrader trade in.
Kelley blue book president and ceo paul johnson, along with other executives, will remain at the firm. Although none of the top used car buying guides is perfect, when taken together. Should you sell your car yourself or accept kelley blue book. Together we reach the most car shoppers and are the most influential brands. Should you sell your car yourself or accept kelley blue. Kelley blue book kbb is the gold standard in setting usedcar valuations. Therefore, you should never use nada books for real references. This price also takes into account the dealers profit, costs for advertising.
Kelley blue book kbb kelley blue book is often known as the company who provides estimates of the value of your car. Kelley blue book adobe analytics average monthly unique visitors for all platforms, 2017. Since 1926, kelley blue book has been helping car shoppers and the automotive industry with trusted pricing on new cars, certified preowned cars and used cars. Autotrader buys kelley blue book for undisclosed sum. Kbb has now added used car listings to their service. The kelley blue book is the most popular usedcar buying guide.
Kelley blue book values blue book values kbb vs nadaguides. Get the kelley blue book value for your used car or tradein vehicle, find tools to help you with buying or. Autotrader, edmunds, kelley blue book, car gurus should be ashamed. Consumer car search website is now the owner of a brand new to them kelley blue book and kbbs cdm data and cdm dealer services. Texas toyota of grapevine located grapevine tx serves dallas fort worth, arlington, southlake, euless, irving and lewisville toyota drivers with kelley blue book kbb trade in values.
In fact, when you go to a dealership to buy a used car, theyll often post the blue book value on the price sheet attached to the cars window. Nada, which is the national automobile dealers association, uses actual retail sales data provided by its member car dealersas there are sometimes large differences in the. Instant cash offer is a real offer for a specific amount to purchase a consumers car or apply the amount toward another car. Together we reach the most car shoppers and are the most influential brands in the car buying journey. Kelley blue book vs edmunds used car price guide most individuals buying or selling cars will use mass market guides to help gauge market prices. The tradein range is kelley blue books estimate of what a consumer can reasonably expect to receive this week based on the style, condition, mileage and options of the vehicle when they trade it in to a dealer. The difference between kelley blue book and nada tradein. Kelley blue book s best buys of 2017 overview for the minivan category. Employees at kelley blue book rate their ceo, jared rowe, 62100. According to kelley blue book, the data will be updated weekly, and should allow the firm to provide some of the most comprehensive values available to. Get your kelley blue book sm instant cash offer today.
See how and autotrader allow dealers to connect with more car buyers. Kelley blue book s fair purchase price tool is compiled from transactions conducted across the united states. The most commonly used are the kelly blue book, and the edmunds used price guide. Prior to his tenure with autotrader and kelley blue book, brauer was the editor in chief and chief executive officer of total car score, a newcar research site. Track, act and optimize the performance of your listings. Autotrader and kelley blue book audience extension program. Its the source for current transaction prices, whether a used car is a tradein or sold through a private party or dealer. Not to find more cars to purchase, but to look for similar vehicles for sale across the country. The offer is valid for 3 days not counting sundays and can be immediately redeemed during business hours at any participating dealer, pending inspection. Access and monitor realtime engagement across your inventory. Since 1926, the organization has monitored usedcar transactions, publishing marketdriven values on preowned cars. The primary focus of kelley blue book is on automobiles, but the company also provides values for motorcycles, personal watercraft and snowmobiles. Autotrader for car dealers automotive digital marketing. Recently i had a client ask me about kelly blue book and if it should be.
Since kelley blue book bases its price advisor on actual listings, sometimes there isnt enough data to generate a price advisor. Nadabut, nada is usually used by banks or car dealers to show you an inflated price value. Cox automotive, a provider of digital marketing and ecommerce services for the automotive industry, said on monday that it would buy. The social media audience extension product utilizes anonymous web site behavior data from autotrader and kelley blue book s the industrys two most utilized thirdparty automotive shopping sites and in turn allows advertisers to use this data to deliver highly targeted ads on facebook and instagram. Dealerships and dealer groups have requested all of the large 3rd party lead source and online classified providers be. Autotrader, kelley blue book data suggests now is a good. In december 2010, kelley blue book was purchased by. Formerly known as suggested retail price, the kelley blue book typical listing price is representative of dealers asking prices. Find used cars and new cars for sale at autotrader. Kelley blue book guide became the first publication to use mileage to determine a cars value. Heres a look at just how trustworthy it is plus a comparison with the competition. Kelley blue book to include regionspecific used car. However, every dealer is different and values are not guaranteed.
Kelley blue book gives you a general idea of what you can expect for your vehicle on the private market and can be used as a good starting point for negotiations. Kelley blue book and edmunds kelley blue book and edmunds are two of the most well known used car pricing guides in the united states. Automotive valuation and marketing solutions from kelley blue book. Kelley blue book, the company so intertwined with the process of valuating cars and trucks for buyers and sellers that it became part of the american vernacular, has been sold. Together with autotrader and kelley blue book, we are able to provide 36 millionplus shoppers the information they need to find and compare rates and terms from multiple lenders, all while online. Before joining total car score, he was the editor in chief of for more than a decade after stints at. Kelley blue book is an irvine, californiabased vehicle valuation and automotive research.
264 1268 1508 71 627 1308 484 926 180 1079 1218 1012 1498 1179 1088 389 824 1136 332 1466 1299 97 222 1022 346 1376 237 1373 1473 1001 48 935 1085 1091 556 370 842 377 1446 1118 1276 442 1048